Estimating any brand’s success is always a tricky affair, especially in the modern digitized economy where people increasingly believe in interacting with a brand. This interaction does not occur just before they make a purchase decision but continues even after. Part of this is because customers ...
Thailand has emerged as a popular tourism destination for Indians. The efforts of the Tourism Authority of Thailand (TAT) can be largely attributed to this growth. BE’s Saptarshi Deb spoke to Isra Stapanaseth, Director, Tourism Authority of Thailand, Delhi.Q. How do you view the Indian tourism mar...
AGRI HORTICULTURE SOCIETY OF INDIAimage 1: From (L-R) : Alexey Idamkin, Firhad Hakim, Parno Mitra, Sunil Kanoria, Avani Kanoria, Dr. H. P. Kanoria and Sunita Kanoriaimage 2: Visitors to the flower show enjoying a pleasurable moment at the Tea Tree Cafe...
Anjali Jewellers is among the distinguished jewellery houses operating in eastern India.They are now looking to expand their horizons. Annargha Uuttiya Chowdhuury, CMD, Anjali Jewellers, spoke to BE’S Kuntala Sarkar.Q. How has the jewellery segment performed in the last fiscal in eastern India?A. ...
Godrej Appliances launches India’s most eco- friendly ACGodrej Appliances launched its widest range of eco-friendly air conditioners. The entire range spanning more than 38 models, uses only the most eco-friendly refrigerants, R290 and R32, thus offering the lowest Global Warming Potential (GWP). ...
A confluence of ideasThe 11th edition of the World Confluence of Humanity, Power and Spirituality was organised on December 21 and 22, 2018 at the Westin Hotel, Kolkata, India. This spiritual gathering was jointly organised by SREI Foundation and Kanoria Foundation and the theme for this year was â€...
The 11th edition of the World Confluence of Humanity Power and Spirituality was concluded on December 21 and 22, 2018, at The Westin Hotel Kolkata, India. This spiritual gathering was jointly organised by Srei Foundation and Kanoria Foundation and the theme for this year was ‘Spirituality and Huma...
UK India Business Council signs an MoU with the Government of West BengalUK India Business Council (UKIBC) signed an MoU with the Government of West Bengal at the Bengal Global Business Summit 2019 formalising its shared commitment to deliver UK business, investment, and economic growth in West Beng...
Truefitt & Hill, a popular men’s grooming company introduced Joanna Broughton, the Executive Director, Truefitt & Hill Global alongside Katie and Alice Broughton, who is visiting India with an outline of Global and Indian Brand Expansion for the first time. They were brought to India by Kr...
Jindal Stainless through its subsidiary JSL Lifestyle Limited, commissioned its first dedicated facility for Railways in Chennai. It is spread over two acres in the Industrial Estate, Maraimalai Nagar. This new railway facility will supply high quality stainless steel components with ‘just-i...